A businessperson may have a personal assistant to help with correspondence and run errands. The title of a business personal assistant is often shortened as "PA". There are also personal assistants who work specifically for disabled people, and whose salaries are paid by social services. Families in which both parents work may also employ personal assistants, often referred to as household managers. The role of a personal assistant can be very varied. Personal assistants, or household managers, who are employed to help with the management of schedules and errands in families, in which both parents work, are in short supply.

Business personal aides job duties can range from menial tasks to important tasks such as attending contract negotiations, briefing journalists on which questions can and can not be asked during interviews, travelling etc. A PA is their employer's "go to" person. The position normally covers a variety of positions. They are receptionists, administrative assistants, runners, managers, publicists, agents etc. The job has a wide range of requirements and can often be extremely demanding as employers normally expect their assistants to be there whenever they need them. An older term for a PA was a "Girl Friday" or a "Man Friday".

People who cannot afford to hire their own personal assistant to run errands or answer phone calls full-time can hire a concierge company or a part-time assistant. Most companies offer secretarial personal assistance as well as basic assistant services like research, scheduling, travel arrangements, and more. Costs of a part-time employee can end up exceeding how much it would have cost to hire a full time employee. Other companies charge a flat monthly fee for personal assistant services, based upon the number of requests you think you will place each month. In addition to the personal assistant services that are provided with the membership, other incentives such as local discounts, concierge services, dining recommendations and overall knowledge and expertise may even outperform the skills of a regular personal assistant staff member.

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